My neighbor passed away a couple weeks ago and I got a Facebook notification this morning that today is his birthday. I checked his wall and some people wished him a happy birthday, oblivious to what happened. Someone even wished him a “belated” happy birthday on his actual birthday.
This weighted blanket talk is crazy. Wife bought a heavy duty down comforter for winter, not specially weighted or anything just had a shitload of stuffing and I couldn’t stand it. We took it off after a few weeks and went back to a lightweight one
Brand keyword advertising, the presentation informed him, was eBay’s most successful advertising method. Somebody googles “eBay” and for a fee, Google places a link to eBay at the top of the search results. Lots of people, apparently, click on this paid link. So many people, according to the consultants, that the auction website earns at least $12.28 for every dollar it spends on brand keyword advertising – a hefty profit!
Holy Mother of God. People google “ebay”, then click on the paid link at the top - and ebay needs a freaking economist to tell them that’s not money well spent.
I don’t get that - if people are googling ebay then they are probably going to end up on ebay regardless of whether they get there via a promoted ad or from normal search results further down the page.
(I often google well known sites and go via the promoted ad(s) at the top of the search results - it’s quicker (mostly) and helps avoid typos that can send you to dodgy sites.)